Want to promote your website in the most direct and cost-effective way? Are you currently spending your money on expensive conventional advertising, and doubtful about its effectiveness? Unsure what better options are available to you?

Bannerlink offers you the solution! Splash your bright and animated advert, teasingly inviting a visit to your website, literally inches from thousands of inquisitive eyes. Just one click away lies your website, where you can promote your goods or services in detail. Consider your banner as the enticingly open door to your website, a door that can be placed right in your customer's path.

Why it makes more sense.

You may already be promoting your business and website address on printed media, television or radio. Certainly any form of promotion is a good thing, but at what cost? How much is each visitor to your website costing you? Have you ever worked that out? What if you had the option of one quarter of your current budget bringing you four times as many visitors? How could this be possible? Read more about the differences between conventional advertising and the option now available to you – and why, if you are serious about promoting your website as an important part of your marketing strategy, there really is NO option..

1. Conventional advertising is expensive.

Printing, production costs, radio and TV stations – all very costly. And the expenses are  always shouldered by you, the advertiser. Not much chance of a discount there, because this is just not possible.

The option:

Electronic media means no printing. Low running expenses, spread out over a large customer base. Low production costs. Low staffing levels. Low equipment outlay. And all these savings can be passed on to you, to offer you a massively increased return on your investment.

2. Conventional advertising involves guesswork.

With conventional advertising, you have no guarantees about how how many potential customers are actually going to view your expensive advert - even if a printed publication sells "x" number of certified copies, this does not mean that all readers would have viewed your message, buried on some secondary page.

The option:

Guarantees not promises. With Bannerlink’s advanced server software you pay only for each actual viewing of your banner by potential customers. You purchase a set number of "impressions" (banner views) for a fixed, low price, and these will continue to be displayed until they have all been VIEWED.

3. Conventional advertising is inefficient.

One often sees website addresses advertised on printed media, promoted on radio, etc, offering great deals “just one click away” One click? From page 32 of the magazine? Here is the full “one click” (!) process...

1. Customer views your website address – if he goes to the page where you have paid for it to be published, and notices it.
2. Customer must decide that visiting your site is worth all the hassle that is to follow.
3. Customer must write down your website address, or try to remember it.
4. At this point, customer will probably do nothing immediate.
5. Likely, customer will probably forget all about your website – plenty of time for this to happen.
6. If not, customer must actively go to his computer and switch it on – a great disincentive.
7. Customer must log in successfully to the Internet.
8. Probably, customer will now be distracted – replying to e-mail, other sites – and again forget all about your website. After all you are trying to sell something, other sites are more fun.
9. In any case, by now, customer has probably forgotten the exact URL of your website.
10. If, luckily, customer still remembers the URL or has found the scrap of paper on which he has written it down, and manages to type it in without mistakes which in 99% of cases he does not realise he is making, finally he gets to your website.

Yes, maybe 0.02% of all the persons viewing your ad could actually make it to your site - eventually. So much for “one click away...” more appropriate to state “one chance in a million”...

The option:

1. Customer, already on the Internet, browsing his favourite sites, views your banner since it is impossible to miss (not viewed? – no cost to you), is interested, needs remember nothing, clicks on banner, and arrives at your website. Successful conclusion, one customer in your virtual shop, five seconds later.

And more reasons to join...

Banner advertising goes far beyond what can be offered by conventional advertising, offering great flexibility, immediacy and interactivity. A campaign can be started at short notice, and results tracked. Perfect for advertising seasonal and special offers, and announcing new products and services. An electronic marketing campaign combining banner advertising and your website offers a massive increase in customer awareness through the presentation of promotional content far superior in quality than that possible offline, and potentially reaches a previously ineffectively tapped customer base.

The truth, repeated - There is no real option! If you are targeting a potential customer base electronically, via a website, and you wish to promote your website as effectively as possible, conventional advertising is dead!

Convinced yet? Check out our pricing, and you will be!
 

At these rates, can you afford NOT signing up? However, you might still have a couple of questions...

Your Frequently asked Questions

Please can you explain “impressions” and what is meant by buying, say, 50,000 impressions?

One impression is a single viewing of your banner. Our server software “feeds” a number of sites with banners. Each time someone views a page on one of these sites, and your banner is displayed on this page, the server software records an impression, a viewing. Think of an impression as an electronic “flyer” handed out. So, buying 50,000 impressions means that our server will “feed” these sites with your banner, until your banner has been viewed 50,000 times, just like printing 50,000 conventional flyers and distributing them until they run out.

Although I really do wish to advertise my site, I am still sceptical. Another company took my money to advertise on a website but I saw no results. Why are you different?

Simple. We do not need to make any promises, because the way we sell our service is entirely transparent. Buying advertising on a per-impression basis is the fairest deal you can get, since you get exactly what you pay for with us – no more and no less. We don’t have to boast about how well visited any of the sites are and how many people will be viewing your banner – because you know EXACTLY how many times your banner will be viewed – as many times as you paid for. And you will be sure of this, because we offer all our clients full log-in details to access their account on our server, so you can check for yourself what is going on. No risk – again very simple.

Can you tell me how long my banner will run for?

Again, it is best to use the “flyers” example above to understand that your banner will run until all the impressions you have purchased have been distributed. Having said this, we can slow down or speed up delivery of impressions upon request. The standard rate of delivery is about 100 impressions/day.

Also, where will my banners appear?

Your banner will ONLY appear on participating LOCAL websites where it will be viewed by persons likely to have an interest in your products or services. NO FOREIGN WEBSITES. This means on either one (or both, if needed) of two networks of sites. Network (group) one comprises local sites visited by Maltese and Gozitan residents and potential customers. Network two again comprises local sites, but those mainly visited by tourists intending to travel to Malta. There is this distinction since they are two very different target audiences, with different needs. We want your banner to be viewed in the right place, for maximum results.

I don’t have a banner!

No problem! We can handle that too! The cost of production is EUR 40.00+VAT. If you have your own designer who can do this for you, that is also not a problem, however we will send you specifications to forward to him/her.

Anything else I should know?

Yes! We give you even more reasons to sign up! 2,000 FREE BONUS IMPRESSIONS for every order of 10,000 or over!

Don’t wait any longer to gain an advantage over your competition! Call or e-mail us today to give your website and business the boost you have been waiting for! Don't leave it till tomorrow - why lose today's business?