Want to promote your website in the most direct and
cost-effective way? Are you currently spending your money on
expensive conventional advertising, and doubtful about its
effectiveness? Unsure what better options are available to you?
Bannerlink offers you the solution! Splash your bright and
animated advert, teasingly inviting a visit to your website,
literally inches from thousands of inquisitive eyes. Just one
click away lies your website, where you can promote your goods or
services in detail. Consider your banner as the enticingly open door to your website, a door that
can be placed right in your customer's path.
Why it makes more sense.
You may already be promoting your business and website address on
printed media, television or radio. Certainly any form of
promotion is a good thing, but at what cost? How much is each
visitor to your website costing you? Have you ever worked that
out? What if you had the option of one quarter of your current
budget bringing you four times as many visitors? How could this be
possible? Read more about the differences between conventional
advertising and the option now available to you – and why, if you
are serious about promoting your website as an important part of
your marketing strategy, there really is NO option..
1. Conventional advertising is expensive.
Printing, production costs, radio and TV stations – all very
costly. And the expenses are always shouldered by you, the
advertiser. Not much chance of a discount there, because this is
just not possible.
Electronic media means no printing. Low running expenses, spread
out over a large customer base. Low production costs. Low staffing
levels. Low equipment outlay. And all these savings can be passed
on to you, to offer you a massively increased return on your
2. Conventional advertising involves guesswork.
With conventional advertising, you have no guarantees about how
how many potential customers are actually going to view your
expensive advert - even if a printed publication sells "x" number
of certified copies, this does not mean that all readers would
have viewed your message, buried on some secondary page.
Guarantees not promises. With Bannerlink’s advanced server
software you pay only for each actual viewing of your banner by
potential customers. You purchase a set number of "impressions"
(banner views) for a fixed, low price, and these will continue to
be displayed until they have all been VIEWED.
3. Conventional advertising is inefficient.
One often sees website addresses advertised on printed media,
promoted on radio, etc, offering great deals “just one click away”
One click? From page 32 of the magazine? Here is the full “one
click” (!) process...
- Customer views your website address – if he goes to the page
where you have paid for it to be published, and notices it.
- Customer must decide that visiting your site is worth all
the hassle that is to follow.
- Customer must write down your website address, or try to
- At this point, customer will probably do nothing immediate.
- Likely, customer will probably forget all about your website
– plenty of time for this to happen.
- If not, customer must actively go to his computer and switch
it on – a great disincentive.
- Customer must log in successfully to the Internet.
- Probably, customer will now be distracted – replying to
e-mail, other sites – and again forget all about your website.
After all you are trying to sell something, other sites are more
- In any case, by now, customer has probably forgotten the
exact URL of your website.
- If, luckily, customer still remembers the URL or has found
the scrap of paper on which he has written it down, and manages
to type it in without mistakes which in 99% of cases he does not
realise he is making, finally he gets to your website.
Yes, maybe 0.02% of all the persons viewing your ad could
actually make it to your site - eventually. So much for “one click
away...” more appropriate to state “one chance in a million”...
- Customer, already on the Internet, browsing his favourite
sites, views your banner since it is impossible to miss (not
viewed? – no cost to you), is interested, needs remember
nothing, clicks on banner, and arrives at your website.
Successful conclusion, one customer in your virtual shop,
five seconds later.
And more reasons to join...
Banner advertising goes far beyond what
can be offered by conventional advertising, offering great
flexibility, immediacy and interactivity. A campaign can be
started at short notice, and results tracked. Perfect for
advertising seasonal and special offers, and announcing new
products and services. An electronic marketing campaign combining
banner advertising and your website offers a massive increase in
customer awareness through the presentation of promotional content
far superior in quality than that possible offline, and
potentially reaches a previously ineffectively tapped customer
The truth, repeated - There is no real option!
If you are targeting a potential customer base electronically, via
a website, and you wish to promote your website as effectively as
possible, conventional advertising is dead!
Convinced yet? Check out our pricing, and you will be!
No. of Impressions
Cost ex VAT
At these rates, can you afford NOT signing up? However, you might still
have a couple of questions...
Your Frequently asked Questions
Please can you explain “impressions” and what is meant by
buying, say, 50,000 impressions?
One impression is a single viewing of your banner. Our server
software “feeds” a number of sites with banners. Each time someone
views a page on one of these sites, and your banner is displayed
on this page, the server software records an impression, a
viewing. Think of an impression as an electronic “flyer” handed
out. So, buying 50,000 impressions means that our server will
“feed” these sites with your banner, until your banner has been
viewed 50,000 times, just like printing 50,000 conventional
flyers and distributing them until they run out.
Although I really do wish to advertise my site, I am still
sceptical. Another company took my money to advertise on a website
but I saw no results. Why are you different?
Simple. We do not need to make any promises, because the way we
sell our service is entirely transparent. Buying advertising on a
per-impression basis is the fairest deal you can get, since you
get exactly what you pay for with us – no more and no less. We
don’t have to boast about how well visited any of the sites are
and how many people will be viewing your banner – because you know
EXACTLY how many times your banner will be viewed – as many times
as you paid for. And you will be sure of this, because we offer
all our clients full log-in details to access their account on our
server, so you can check for yourself what is going on. No risk
– again very simple.
Can you tell me how long my banner will run for?
Again, it is best to use the “flyers” example above to
understand that your banner will run until all the impressions you
have purchased have been distributed. Having said this, we can
slow down or speed up delivery of impressions upon request. The
standard rate of delivery is about 100 impressions/day.
Also, where will my banners appear?
Your banner will ONLY appear on participating LOCAL websites
where it will be viewed by persons likely to have an interest in
your products or services. NO FOREIGN WEBSITES. This means on
either one (or both, if needed) of two networks of sites. Network
(group) one comprises local sites visited by Maltese and Gozitan
residents and potential customers. Network two again comprises
local sites, but those mainly visited by tourists intending to
travel to Malta. There is this distinction since they are two very
different target audiences, with different needs. We want your
banner to be viewed in the right place, for maximum results.
I don’t have a banner!
No problem! We can handle that too! The cost of production is
EUR 40.00+VAT. If you have your own designer who can do this for
you, that is also not a problem, however we will send you
specifications to forward to him/her.
Anything else I should know?
Yes! We give you even more reasons to sign up! 2,000 FREE
BONUS IMPRESSIONS for every order of 10,000 or over!
Don’t wait any longer to gain an advantage
over your competition! Call or e-mail us
today to give your website and business the boost you have been
waiting for! Don't leave it till tomorrow - why lose today's